2019 Conference Sessions
The View from 10,000 Feet
Daniel Melnyk | VP Sales - Canada & USA @ iVVy
You've heard about disruption, change, and what's happening. Sometimes it's hard to stay focused with all the noise.
Daniel kicks off the day talking about the big, undeniable change thats happening in the revenue management space, independently of the best efforts of hoteliers. Let's face it, the way many of us were taught to work is perfectly suited for a world that no longer exists. Daniel's session will lead you to the promised land of revenue management - one that's enabled by technology, enriched by data and empowered by alignment.
Learning Outcomes for this session:
The "state of the union" of revenue management in 2019;
What "revenue management enablement" means;
The ideal framework for revenue management and marketing to make gains together.